This Performance Specialist brings over six years of expertise and a dynamic skill set honed through significant agency and brand experience.
In their current role at a health brand, they spearhead digital strategy, managing and optimising campaigns across Google, Facebook, Instagram, and TikTok with a monthly budget of $30,000. They have rewritten all product descriptions and blog content using advanced SEO techniques to enhance the brand’s online visibility. They focus on driving e-commerce sales and improving post-click conversions, and they are also leading efforts to revamp content creation and implement video marketing strategies.
Previously, at a full-service agency, they handled multiple high-profile clients, including large NGOs and global brands. They were responsible for the end-to-end management of social, programmatic, and paid search campaigns, using tools like DV360, YouTube Campaign Manager, and Spotify Ads Manager. They worked in a fast-paced environment, delivering exceptional results despite heavy workloads and team changes. Their role involved media buying across various digital channels, client communication to ensure seamless project delivery, and acting as an account manager for smaller clients. Their ability to implement and strategise effectively, coupled with their proficiency in digital tools such as Google Ads, Meta Ads Manager, and HubSpot, makes them a standout candidate for any digital marketing position.
This candidate is now working with Campfire to find a new role.